Content Training

We’ve trained more than 6,000 people

At the Crocstar training school, attendees learn to be better, more confident writers.
We don’t just teach writing skills though, we’re interested in much more.

We help writers with advocating for their work, to help others see and understand why quality content is so important.

Our training attendees report higher job satisfaction, better outcomes with their content and having more pride in their work. Isn’t that something you want too?

BEST-IN-CLASS TRAINING

Our content training is excellent and memorable – which is exactly what you want from training.

INVIGORATED TEAMS

We’ve given training in all aspects of how to do content design, plain English, pair writing, user needs, user journeys, working with stakeholders and more.

TAILORED TO YOUR ORGANISATION

All our courses are tailored to the needs of the trainees and the organisation.

Content training services

• Tailored courses
• Bespoke courses
• Post-training support
• User needs
• Content design
• Content strategy
• Plain English
• Storytelling
• Train-the-trainer sessions

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Organisations we’ve worked with

Case studies

Training people to write for GOV.UK

Digital skills training for Welsh Local Government Association

Writing for the intranet training for World Food Programme

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Tell us about your content TRAINING needs

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Kind words

“Christine is an excellent mentor and trainer who inspired change"

“Christine is an excellent mentor and trainer who inspired change with everybody who went on the training courses. Without Christine and the work she did with over 300 government agencies the change would not have happened. This was more than training – this was getting people to understand why user needs are so important and how to write quality content to meet user needs.”
- Elisse Jones, Delivery manager for agency & ALB transition to GOV.UK at Government Digital Service
“A big positive impact on our work and brand”

“Crocstar’s training on content design has helped the digital team to think more strategically about content and our role in the organisation. It not only gave us a good foundation in the basics of content design, but kick-started a much needed project in making our planning and workflows much simpler and stress-free. Christine’s experience and expertise helped us to make sure the project started off well, and will create the changes we need to work better and smarter together.”
- Louisa Beeby, Web and digital communications manager at Universities UK
“What Crocstar also brought was leadership”

"Making services accessible and simpler, clearer, and faster requires a lot of empathy with users and a great deal of craft in designing comprehensible words and interactions. But many content designers can do this. What Crocstar also brought was leadership - helping to develop a language system with others, and working with stakeholders to bring them along the journey and working with them to evidence how powerful words are, and how detrimental things like acronyms can be. Herein lies power! If you need help making your services better, and developing stronger ways of working, then here are your people."
- James Boardwell, Service owner at Ministry of Justice
“She's an experienced content designer who knows the profession inside out"

"I've found being mentored by Christine helpful because she's an experienced content designer who knows the profession inside out. My sessions with her have been a safe, and fun, space to look at work situations from a different perspective, and consider how to develop and best use my skills. She's always willing to explore the parts of the job that can be challenging to deal with (for example, unequal power dynamics, invisible work and emotional labour). And she's perceptive, encouraging, kind and incredibly easy to talk to."
- Dawn Kofie, Content designer, dxw

Get mentored

1-2-1 mentoring

Book a 1-2-1 session with Crocstar director and content strategist Christine Cawthorne. She’s helped thousands of content professionals with their careers.

Book now